As every country has its own culture and business environment, you need to understand the proper business etiquette to excel in your job and avoid offending someone. Continue reading to learn more about the proper networking etiquette in Phnom Penh.
Compared to many other Asian countries, the business culture is quite lax in Phnom Penh as in the rest of Cambodia. In addition to this, Westerners have been involved in the country for a long time, so they understand the way Westerns do things. That said, there are some general practices that should be adhered to when networking in Phnom Penh, especially at very formal events.
Networking events in Phnom Penh
People are very open in Cambodia, even in formal settings. It is common for someone to walk up to you and a networking event and simply ask, "What do you do here?" or even, "Why are you here?" While this might be off-putting to a Westerner, this is perfectly normal here.
Business cards in Phnom Penh
One of the most important tools for networking in Phnom Penh is a good business card. Business cards are fundamental to the work environment in Cambodia, and people place heavy importance on them. To show up without one at a networking event would make you look highly unprofessional.
When you meet someone, shake their hand, then hand them a business card. Pass the card to the person using both hands and make sure that it is information side up. If you plan on staying in the country for a long time, it would be smart to have a dual-sided business card with one side in English and the other in Khmer. This shows that you are dedicated to working here and makes a positive impression on people. If you have a dual-sided card, hand it English side up when networking with a foreigner and Khmer side up when networking with a local. This will help to avoid confusion.
When you receive a business card, make sure to take the time to read it thoroughly and then put it away in a considerate manner. If you do not read it and throw it in your pocket, it is seen as highly disrespectful. It also sends the idea that you will conduct your business as carelessly as you put your card away.
Addressing people in Phnom Penh
When dealing with Khmer names, the order of name can be a bit challenging. Names are traditionally written with the family name first then the given name, something that is typical in Asian countries. However, since most Western countries do the inverse, it's common for locals to write their name with the given name first then the family name. To avoid confusion, make sure to ask. This is not seen as rude and will help to avoid an embarrassing situation. It is also common to refer to people by their name and job title when introducing others. For example, Mr Chang Bunleang, operation manager of Brown Coffee.
Saving face in Phnom Penh
Another important thing to remember when considering networking or business etiquette is that it is important for Khmer people not to lose face. If you ask someone a question and they don't know the answer, they will often lie or laugh awkwardly in an attempt to save face. This can be frustrating, but it is an important part of the culture.
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