Although many aspects of life in Madrid are comparable to other parts of Europe, it boasts a business culture all its own. Even as the business capital, expats will quickly notice the relaxed attitude that locals embody, permeating into the professional realm. Brushing up on local customs will help you start your career in Madrid on the right foot.
General business culture in Madrid
In a business setting, making a positive impression when greeting others is important. Instead of a simple handshake, engage in a firm, confident handshake while maintaining eye contact. Err on the side of formality and use a person's surname along with their title, Mr. or Ms. Follow your colleagues' example and use casual greetings or first names only after they make the switch.
Relationships and trust are the most important parts of doing business in Madrid. Small talk before a meeting is important and shouldn't be rushed. Few topics are off-limits, so don't be offended if someone asks about your family or spouse. Business partners simply want to get to know you. Similarly, face-to-face communication is preferred over email or phone calls for important conversations.
Business meetings and meals in Madrid
Typical in-office business meetings are held to communicate information and decisions from upper management to office personnel. Meanwhile, when colleagues meet to collaborate and plan, these occasions tend to adopt a more relaxed approach than other parts of Europe. It is common for them to start somewhat later and deviate from a strict agenda. Additionally, the conversation is informal, and it's acceptable to talk over each other or passionately argue one's opinion.
Corporate dress code in Madrid
Appearance is important in Spain, and as a cosmopolitan city, Madrid is no different. How you put yourself together makes a statement about your professionalism and approach to business. When dressing for the corporate world, focus on quality, elegance and restraint. In less formal professions, dress codes are more relaxed. Still, it's best to err on the conservative side until you're familiar with how people dress in your office.
In corporate environments in Madrid, women favor tailored dresses, suits and high-heeled shoes. Men wear dark suits with a white shirt and tie. Both men and women should feel free to express themselves with quality accessories. Immaculate shoes are important for everyone. Color and fabric choices follow the season regardless of the weather. Lighter fabrics and colors are appropriate only from late spring to summer, while a darker color palette and heavier materials are the norm from autumn to early spring.
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