How to adjust to the local culture in San Francisco
America is a vast country and every state and city has its own unique culture and appeal. San Francisco (SF) is famous for its progressive culture, strong arts scene, and entrepreneurial history. Learning about the way of life in San Francisco and the local practices and values can significantly impact your overall experience in the city — regardless of the duration of your stay.
History of immigration and entrepreneurship in San Francisco
San Francisco is home to close to 815,000 people and has a very diverse and dynamic population. Historically, it's a city of newcomers. From early settlers who came here for the gold mines to entrepreneurs who laid the ground for Silicon Valley, the city has always attracted risk-takers and creatives. SF has its origin in the boom and bust days of the Gold Rush in the mid-19th century which transformed a settlement into a bustling port city. The earthquake of 1906 and the subsequent rebirth showcased the city's resilience, while the 1960s counterculture movement left an indelible legacy of creativity and progressive politics in the city. These days, the technological revolution of Silicon Valley fuels startups and a spirit of disruption and innovation.
Diversity in San Francisco
SF is one of the most diverse areas in the US, especially if you incorporate the wider Bay Area. Over a hundred languages are spoken on its streets and you will have a unique opportunity to learn about many different cultures without leaving the city. Since its beginning, the city has been a haven for immigrants seeking new beginnings, from the Chinese immigrants who built vibrant neighbourhoods like Chinatown to the LGBTQ community that found solace and empowerment in the Castro District.
Tech and information technology in San Francisco
If you are in some way related to the tech and IT sector, naturally, you will find SF to be a very exciting place to live in. The city is home to some of the biggest names in tech — like Salesforce, Twitter (now X), Uber, Yelp, and many others. The late 20th century witnessed a seismic shift as Silicon Valley emerged as a global powerhouse. SF's proximity to this epicentre paved the way for an economic resurgence in the city and the dot-com boom of the 1990s transformed neighbourhoods like South of Market (SoMa) into thriving tech enclaves. Today, the city remains a famous base of innovation, fostering groundbreaking advancements across industries.
Outdoor exploration and leisure in San Francisco
There is way more to SF than its tech fame. This city will never leave you bored. From some of the best dining spots in the US and an abundance of museums and exhibits as well as beautiful city parks and miles of hiking trails, SF has something for everyone. From the sprawling 1,000-acre expanse of Golden Gate Park, home to lakes, glasshouses and gardens, to Crissy Fields, the Golden Gate Bridge, and the Presidio, the city's outdoor spaces are worth exploring.
Transport in San Francisco
Another big perk of living in San Francisco is that, unlike many cities in the US, it has a very efficient and very developed public transportation system. Moreover, SF is one of the ten best cities in the United States for cycling — which means that you can pretty much do without owning a car.
Youth culture in San Francisco
SF is probably the best place in the country for millennials. The median age of the city's residents is 38. There is a general vibe of entrepreneurship, creativity and optimism here that makes it a great destination for getting inspired.
Cost of living in San Francisco
With that, life in San Francisco is not without its drawbacks. In many ways, the city has become a victim of its success — and the costs of living here are astronomical. San Francisco is the second most expensive city in the United States (after New York) — and renting an apartment here can be a challenge for most budgets. There is also a homelessness crisis in the city that is in urgent need of attention. Unfortunately, the high cost of living in San Francisco has led to those down on their luck moving into the streets — and you will often see miniature tent cities in different neighbourhoods in the city.
Overall, adjusting to a new life in San Francisco shouldn't be difficult. It's a friendly city with a large international community and all the amenities one could ask for. And if you can afford it, your stay here can be a truly wonderful experience. On the other hand, it's perfectly normal to feel homesick in your first few months in SF. If you feel like you need more assistance in getting used to the new way of life, consider joining one of the many expat groups in the city: check social media and Meetup.com to find clubs to join.
Learn more about the city in our San Francisco Guide.
