Marketing & BD Manager
Responsibilities
- Development and execution of marketing strategies to promote company solutions.
- Create engaging content for marketing campaigns.
- Manage digital marketing initiatives, including social media, email marketing, and online advertising.
- Edit and update content on the company's website, ensuring accuracy and relevance.
- Optimize content for search engines (SEO) to improve website ranking and visibility.
- Implement WeChat marketing strategies to engage with the target audience.
- Conduct market research to identify trends, competitive landscapes, and opportunities.
- Organizing and coordinating both online and offline events, showcasing the ability to plan, coordinate, and execute successful marketing events.
- Actively participate in Business development work, collaborating with the team to identify and pursue growth opportunities.
- Track and analyze marketing performance metrics to optimize future campaigns.
- Create reports and track marketing performance.
- Maintain schedules for marketing initiatives.
- Perform market and client research.
- Collaborate closely with the Marketing Manager to conceptualize, create, and edit a variety of marketing and promotional materials.
- Provide administrative support to the Marketing Manager as needed.
Requirements
- Bachelor's degree in Marketing, Business, or a related field is recommended. Certifications in Marketing are a plus.
- Proven experience in digital marketing, website content management, and WeChat marketing is essential.
- A minimum of 2-5 years of relevant experience in a marketing role, with a focus on digital marketing strategies and online content management.
- Demonstrated success in planning and executing effective WeChat marketing campaigns.
- Understanding of the consulting industry, particularly in the context of strategy consulting and market entry services, is preferred.
- Proficiency in using digital marketing tools, analytics platforms, and content management systems.
- Knowledge of SEO best practices and tools for optimizing website content.
- Experience working collaboratively in a team-oriented environment, coordinating with different departments to achieve marketing goals.
- Experience in event planning and networking is a plus.
- Proven experience in graphic design and video editing. (Adobe Creative Cloud, Canva, veed.io etc.)
- Ability to adapt to evolving market trends, technologies, and business requirements.
Qualifications/Skills
- Strong written and verbal communication skills.
- High level of organization and attention to detail.
- Comfort with multi-tasking in a deadline-driven environment.
- Understanding of basic business and marketing concepts.
- Excellent time management skills.
- Outgoing personality with strong interpersonal and social abilities.
- Ability to spot emerging trends.
- Familiarity with social media, social networking, email marketing and search engines.
- Demonstrated problem-solving and critical-thinking skills.
- Strong writing and copy-editing abilities.
Work Hours and Benefits
- Competitive salary based on experience and qualifications.
- Office location near the Bund Area.
- Opportunities for professional development and training.
- Collaborative and dynamic work environment.
- Employee assistance for personal and professional support.
- Company-sponsored social events and team-building activities.
- Annual performance reviews and opportunities for career advancement.
- Free coffee every Friday.
About Us
Founded in 2010, we are a consulting firm specializing in providing full solutions for foreign enterprise clients entering China, our business covers international finance, human resources business consulting, etc.
We provide a full solution of China Entry that help our clients with well landing and developing business in China, we support business to achieve long-term success through helping our clients at every stage to have a better understanding of China in terms of economy and operation in all aspects, from Startups, SMEs, to Large Corporations.
Our Mission and Vision are:
Providing professional solution to our clients, become the first cooperative consulting company for foreign small and medium-sized enterprises to enter Chinese market.
We have invested in affiliated brands & companies including SPace which provides a co-working space in Shanghai. We are the official business service center for foreign-related enterprises of CIIE (China international Import Expo).
We sincerely invite aspiring people to join us and grow together.
Address
Suite A, 6 Floor, AIA Financial Center, 866 East Changzhi Road, 200082 Shanghai, China